Simplot Australia has lost its Managing Director, Terry O’Brien, who is leaving to become Chairman of Clean Seas Tuna. O’Brien has been with Simplot Australia for nearly 24 years and has been Managing...

Simplot Australia’s Birds Eye brand has developed a new frozen fish product for children. Each piece is bite-sized and comes in the shape of a fish to help appeal to children. The new ‘Li’l Fishies’...

Edgell launches Australian flag packaging for its most popular products Australian vegetable canning business Edgell has launched limited edition packaging for some of its most popular products, which...

Simplot launches new Birds Eye brand ‘steamfresh’ vegetables and cheese sauce Food manufacturer Simplot Australia has launched a new Birds Eye SteamFresh Vegetables and Cheese Sauce range in Australia. The...

Two food product brands, Cadbury and Weet-Bix, have ranked among the top ten Most Trusted Brands in an annual survey conducted by Reader’s Digest, and released late last week. The survey, which Reader’s...

Food manufacturer Simplot has announced the launch of a new steamed rice product in their Birds Eye Steam Fresh range, Birds Eye Steam Fresh Rice. Simplot says the new product is “an Australian market...

Australian frozen foods brand Birds Eye has launched a Facebook app as part of its social media campaign to celebrate Mother’s Day on 12 May 2013. The Birds Eye brand, which is owned by leading food...

Australian frozen food company Birds Eye has launched two new potato chip ranges. The company, which is owned by food manufacturer Simplot, has launched ‘Birds Eye Deli Chips’ and ‘Birds Eye Hot...

Australian supermarket chain Coles has announced that, as of May 2012, all of its private label frozen vegetable products will be sourced from Australian farmers and packed by the Australian based food...

A national independent consumer survey released today has revealed the raging price war on grocery staples is unlikely to extend to the snack food market. The majority of consumers surveyed indicated they...