Coca-Cola South Pacific launched a new campaign recently during the Australian Open Men’s tennis final to promote Coke Zero, turning the idea that “0 means nothing” on its head.
The new campaign...
Australian research, published online this month and to be published soon in the American Journal of Public Health, has shown that the “consumption of sugar-sweetened beverages (SSBs) should be considered...
The Australian Beverages Council which represents the interests of soft drink marketers in Australia says the recent Rethink Sugary Drinks campaign is ‘misguided.’
The new campaign launched last week...
Three of Australia’s foremost health organisations have combined forces to target consumers against sugar-sweetened beverages. The ‘Rethink Sugary Drinks’ TV campaign launched yesterday by the...
The Coca-Cola Company United States has announced it will tackle obesity with the launch of a new campaign.
Its two-minute video, titled “Coming Together,” debuts tonight in US time on national cable...
A study from Lund University in Sweden suggests that men who drink one normal-sized (330ml) soft drink per day are at a greater risk of getting more aggressive forms of prostate cancer.
The study is published...
Queensland parents should ban their children from soft drinks and fruit juices in an attempt to reverse the alarming rise in childhood obesity, according to Queensland Chief Health Officer, Jeannette Young...
PepsiCo has this week launched its new Pepsi Special drink in Japan, containing dextrin, a fibre that distributor Suntory claims “reduces fat levels.”
The soluble fibre absorbs water and promotes food...
More than seven out of ten American consumers (71 percent) now purchase beverages away from home twice a week or more often, up 8% on the 66 percent in 2010. As the American economy stabilizes from the...
New York City’s Mayor Michael R. Bloomberg and his health team together with Weight Watchers President Dave Burwick yesterday announced Weight Watchers’ support for New York City’s plan to limit...
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