Sales of bottled water will overtake carbonates as the leading global soft drinks category in the next two years, according to data from beverage market research company Canadean.
Canadean said the global...
Limiting the sale of soft drinks to small sizes could actually increase consumption, rather than decrease it, says a new US study published on 10 April 2013 open-access academic research site PLOS ONE.
The...
Soft drink brand Fanta Australia has launched a new campaign called the Fanta Flavour Lab, which is asking Australians to name their favourite combinations of Fanta flavours.
At the heart of the campaign...
The consumption of soft drinks and fruit juice in Australia declined in 2012, compared to figures from 2008, according to a recent study by market research organisation Roy Morgan Research.
According the...
A New York judge has blocked the City Council’s ban on large servings of sweet soft drinks, mere hours before the restrictions were due to come into effect.
Australian Food News reported in September...
Popular soft drink Fanta has expanded its Australian range with three new flavours due to hit shelves this month. The new flavours will be Grape, Mango Passionfruit and a Limited Edition Sour Watermelon.
The...
Coca-Cola Amatil, Schweppes and Lion have launched a Federal Court of Australia action to challenge the legal validity of the Northern Territory’s container deposit scheme.
The beverage giants made an...
Schweppes Australia has launched a new ad campaign to promote the process which gives its soft drinks their “Schweppervescence.”
The 60 second video advertisement features two people tumbling through...
New US research by Euromonitor has found that health and wellness beverages are continuing to increase in popularity, equating to 44 per cent of sales in the non-alcoholic beverage market.
The Functionality,...
US-based soft drink company SodaStream has challenged rival companies PepsiCo and Coca-Cola in its latest campaign, which features an advertisement banned from being aired at the Super Bowl.
The SodaStream...
Contact us to get more information on AD and PR options, let us now which options interest you.
You can also upload a document to receive a consulting from our professional staff
