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Research reveals which Australians care about sugar when choosing food

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Nearly three in ten Australians are “very concerned” about sugar consumption new research from Nielsen and the George Institute has found. The households most concerned about sugar consumption are...

Pork finds sales success with marketing drive

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Promotion and sales of pork has paid off in increased Australian retail sales of the meat Nielsen research has found. According to Nielsen, over the past 12 months in Australia, pork has experienced a...

Baby Boomers a booming segment for alcohol industry, Nielsen

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Baby Boomers may be Australia’s next booming customer base for alcohol retailers new Nielsen research suggests. According to Nielsen data, Baby Boomers are drinking more than Millennials with more than...

Summer represents opportunity for fresh produce push

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Australians are spending more on fruit and vegetables but eating less of it new Nielsen research has found. According to Nielsen, dollar sales for fresh fruits and vegetables increased by 9 per cent last...

‘Authentic’ Italian foods increasing in popularity, Nielsen Homescan

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Nielsen Australia has released new research which indicates that one in three Australian consumers would consider choosing a perceived ‘authentic’ brand when grocery shopping. Nielsen Homescan Insights...

Millennials less likely to drink than their elders, Nielsen

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Australian millennials are less likely to drink their elders a new Nielsen research study has found. Just over half of Millennials (those aged 18-34) said they consumed alcohol in the past month, compared...

Australian eating habits and trends update: seafood

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Australians are eating marginally less seafood than they were a year ago new Nielsen research has revealed. According to Nielsen, the overall dollar sales for seafood fell 0.3 per cent in the 12-months...

Australians are willing to pay more for premium groceries, Nielsen

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New Nielsen research has found one in three Australian consumers would consider paying more for premium groceries. According to Nielsen, a significant amount of shoppers are already paying big dollars...

Overseas born Australians are spending more on groceries

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The rate at which Australians born overseas are purchasing fast moving consumer goods is growing faster than the rate of Australian-born shoppers. According to Nielsen’s latest Ethnic-Australian Consumer...

Massive jump in Asian vegetable purchases among Australians

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Australians are purchasing more Asian vegetables at the supermarket and green grocer according to the latest Nielsen Homescan study. Asian vegetable sales jumped 22 per cent in the 12 months ending January...